Get to know IE Business School Professor Paris de L’Etraz…from another side!!

Check out the video below in which Professor Paris de L’Etraz introduces a Hawaiian concept called ¨Holoholo,¨ a tool he thinks entrepreneurs can use for idea creation. Besides speaking with legendary board shaper Dick Brewer, Paris de L’Etraz also meets the amazing handicapped painter, Mo Hamilton. Be ready to be inspired and think about why “creativity” is diminishing more and more the older people get.  

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Watch other videos in the series ‘The other side of ie Professors’ at: http://theotherside.blogs.ie.edu/

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